Second Face-to-Face Meeting in Valencia, Spain (9–10 March 2026)
Representatives of the SHERLOCK project partners gathered on 9–10 March 2026 in Valencia, Spain, for the second transnational meeting of the project, hosted by CEU Cardenal Herrera University. The meeting brought together lecturers and researchers from across Europe to continue developing innovative learning approaches for teaching survey methodology. During the event, the consortium also unveiled the official SHERLOCK project logo, created by student Adrián Sanmiguel, who received a prize for his design.
Over the two-day meeting, partners reviewed a benchmarking study on digital platforms used in marketing and market research education and worked together on the design of new case-based learning materials. A collaborative workshop based on the LEGO Serious Play method encouraged participants to reflect on how to strengthen students’ engagement with market research in international learning environments.
The consortium also agreed on the next project milestones, including a third face-to-face meeting at Howest University of Applied Sciences in June 2026 and a consortium meeting with student testing of draft cases at Université Savoie Mont Blanc in October 2026.
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